05 August 2010

Back in t'day


There is definitely something about old packaging, and it's not just the cycle specific that I'm talking about.  It could be because it's unfamiliar, but there really is something so nice about the look and feel of it.

Unfortunately, we tend not to see such lovingly rendered instructions and packaging now. Maybe its just moving with the times or maybe it's because the people in marketing think a full gloss gradient-tastic finish will make mr moneybags say wow. They're probably right.

All images pilfered from the quite amazing DisraeliGears

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