Frame 13: Neil Pryde bikes

[FRAME] Chapter Thirteen from FLWRIDER tv on Vimeo.

The latest in the Flwrider Frame Series:

For our thirteenth FLWRIDER interview, we met up with Mike Pryde who is Division Manager at the newly established, NeilPryde Bikes. NeilPryde has a huge history in the windsurfing and sailing industry, being at the top of the market for decades. We talked to Mike about building a bike company from the ground up, the transition from making products for water-sports to cycling, and why it makes sense to enter the bike industry now and to create the road bikes that are about to drop any time soon.